Let me quickly start by telling you how far back advertising comes from.
Advertising has been around since the 16th century and will continue to evolve in different ways. It became a major force in capitalist economies in the mid-19th century, based primarily on newspapers and magazines. In the 20th century, advertising grew rapidly with new technologies such as direct mail, radio, television, the internet, and mobile devices. So why would you not advertise, if companies have done so for so long?
No matter how big or small, successful, or seasoned, your business may be, there is no excuse why a business should not advertise on a consistent basis, it is an incredibly effective and powerful way to spread informative awareness increasing the loyalty of existing customers, replacing lost customers and encouraging existing customers of your brands, products, or services. This will always be an important element of business success and by staying on top of the trends, utilizing your knowledge, and being consistent, your business should always see results from your efforts. Indirectly, advertising helps you grow word-of-mouth referrals.
As you all know, we are internet-based, and provide Tender and Project information in the Construction, Mining, and Industrial industry. Advertise in your industry, especially now, to give your customers peace of mind that you are still around.
Advertising for your Brand with Leads 2 Business
Let the Advertising do the work for you! Create brand awareness within a specified market and get on with the business of marketing business!
Drive targeted Construction leads to your Website. Be Seen, Be heard! Let your Adverts Speak for you Achieve effective results on our advertising platform.
Drive home a powerful marketing message to a focussed audience. Create and maintain, awareness of products and services in your business portfolio, with peace of mind that you are reaching out a directed avenue within the construction sector. Repetitive branding works and we’re flexible. Use our advertising banner for new product launches, industry specials or to introduce your service offerings. You will not get a better-targeted market! We will design a customised animated banner, with quarterly updates to keep them fresh and interesting. With a click-through link to your website, we will ensure you capture the attention of your audience, getting more business leads, because that’s what we do at Leads 2 Business!
We take a proactive approach to support, if we receive notification of an email problem from your ISP, we will contact you to sort it out. We offer Online support via live help. If there is a feature you need assistance with or a query you need to raise, we are only a click or a call away.
1. Reporting for your ROI
Reporting function establishes banner response, allowing you to shape your campaign thereby reducing your ad spend and accelerating your ROI
2. Targeted Exposure Working for your Brand
With your banner on our site, your company receives additional, targeted exposure from the South African Marketplace that reinforces your brand.
3. Repetitive Reinforcement
Customised content creates daily interaction between emails and your brand.
4. Niche Exposure
Your brand will be displayed to construction industry professionals and decision-makers.
5. Industry Specific
Every recipient of our daily emails is involved in the construction industry and has specifically requested to receive that industry information.
Measurable return in investment.
Focus on your sales and let your banner advert do the marketing for you.
Repetitive branding to the industry will get highly qualified sales leads.
Using banner adverts promotes increased business returns.
Advantageously expose your website or company name right where you want it on our website.
Highly qualified sales leads for your team.
Do not hesitate, contact us now, to help you get your brand noticed in your Industry.
My journey started in 2015 with Leads 2 Business, as an Account Executive, and gradually grown to take the role of being the Client Liaison Office (CLO) since 2018. Assisting in the delivery of our services and insuring our clients expectations and requirements are exceeded.
A question that is constantly on the minds of any construction professional looking to grow his or her company bottom line. While there are many possible answers, only a few true solutions.
So the challenge becomes, how do you stand out among the noise and improve the likelihood that your company will be chosen by the contractor to invest their time, energy, and money in your business.
Firstly Tips for Subcontractors
1. Be upfront with the contractor, ensuring your contract is clear and detailed. Disputes often arise between the main contractor and subcontractor not only about how the project should be executed but also disagreements down the road about what was previously “agreed” on in the original contract. The most effective way to settle disputes before they occur is through contracts. Creating a detailed contract allows no room for debate or miscommunication about expectations, which saves time, improves efficiency, and avoids ambiguity.
2. Understand your rights and also what you are liable for. The subcontractor is liable for the scope of their work and the safety of their employees. It is vital that subcontractors obtain the proper insurance as well as understand what they are responsible for lawfully.
3. Do not take on too much. Subcontractors may be tempted to take on too much at times and If the subcontractor finds himself/herself being overwhelmed, this now can lead to underperformance, despite this temptation it is important to be strategic and methodical when choosing which projects to accept. This selectivity will lead to being beneficial, which in turn will lead to higher productivity and quality that will lead to acknowledgement and admiration by the main contractor.
4. Go the extra mile. The best way to grow the subcontractor’s clientele is to improve customer relations. Every industry faces a greater profit margin from a client, they already know rather than a new client. Staying connected is very important. When working on a project for a general contractor, go beyond the extra mile this shows the general contractor that you care about the project and that you are a good choice for future projects they might have. Each job that a subcontractor performs should act as an interview for future business.
5. Your brand and business promotion. The subcontractor must also invest in marketing and promotion. Marketing and promotion can include thank you emails. This ensures the main contractor has your details offhand. If in the event your company details change, make sure that you are still in the loop, update these details with the main contractor so you stay informed and most of all not miss out on any opportunities. Keeping in touch and in contact is very important.
It is vitally important that you create a brand that speaks out, by the dedication and quality of your work, referrals are also very important. The voice of the contractors speaking your praises will most definitely amplify your brand more positively.
Do not make things difficult than need be, all you need to be is organized, methodical, and knowledgeable in all business practices and use these tips and tricks to outsmart the difficulties that subcontractors often face
Secondly using Leads2Business
Using the Leads 2 Business platform ensures that you are connected with the right people at the right time. Our Directory service allows you to have the freedom to communicate with professionals throughout South Africa and Africa. Network with thousands of registered members on our Construction Directory.
Our Open Quotes option gives you valuable opportunities to engage with active buyers. Respond to RFQ’s online and improve your ranking. Access to bills matching your trades and serviceable regions. Download Bill Of Quantities and related documents. Manage your own directory profile. Be in the loop with Award notifications.
Here at Leads 2 Business, we offer more than just service but we aim to offer dynamic leads.
My start here at Leads 2 Business in April 2019 marks a journey so far vibrant and exciting. I function as a content researcher within a dynamic team in the Projects Department, on the other side I am a mother of two beautiful children who bring out the best part of me.
Leads 2 Business sources up to date information on Projects throughout South Africa and Africa and we would like to you benefit from these leads and build your business and business relationships to stand you in good stead for future endeavors.
Monitoring the Project
With a click of a button, you are assured of being informed when there are changes and updates to a Project Lead that you are interested in. When the researcher sources new information the Project Lead is updated and all the subscribers that are monitoring will be notified that there is an update and with one more click on your advisory you are able to open the specific Project that you are interested in and find out what new information we have for you. Monitor the Project Lead, you don’t want to miss an update!
Assign Project Leads to your Sales Staff and manage new business using L2B tools, share the workload and Projects you receive with the five (5) FREE monitors your subscription allows. Your monitors have their own log-in details and are able to access all the details of the Project Leads they are assigned, they will also be notified of any updates.
Use Information to build relationships
The researchers endeavor to source the professional team for each Project Lead uploaded and these details remain on the Lead and if you were not able to successfully be part of that specific Project’s team, remember there could be opportunities down the road, start building a relationship with the professionals so when they start their next Project, you could already have a “foot in the door”
Status of the Project and who to contact
The status of the project is important, for example: if you would like your product specified in the bill of quantities, an underway project is too late to spam the architect with your profile for that project, here is your opportunity to start building those relationships I spoke about in point 3 for any possible future projects they could be involved in. Conceptual and Procedural projects are very early in the life span of the project and if approvals are not granted, the project will most likely not go ahead. The environmental consultant and town planner are responsible for obtaining approvals therefore their contact details are not made available, they cannot assist with any procurement or construction details of the Project Lead. Recently awarded projects are where you would contact the awarded company regarding the products they will now need to get to fulfill the contract. Know who you need to contact and the best time to do so.
Is there a professional that you need to contact and they are not listed? You have heard via the grapevine that the contract could be awarded? Use the link to contact the Researcher responsible for that project lead and request the information. They will respond and advise the update by return email.
Note Facility unique to that Project Lead
There is nothing worse than scratching around for a piece of paper that you wrote information on that you now need and it is missing……use the note facility on the Project Lead. These are your own personal notes regarding the Project Lead you are working on and a reminder of what you have done, who you have spoken to, and what your plan of action could be the next time you follow up on the Project lead. These notes are your own personal notes and cannot be seen by any other subscribers. You work from home or on-site?…..your notes are there with you, relevant to that Project Lead.
The site is live and up to date
The moment you download a Project Lead with the intention of using a hard copy you could be missing out on valuable updated information that we have just added that will not be on your hard copy, go paperless, (much better for the environment), use the site, it is up to date with the latest information we have.
Searching on the site
Less is more!!! The more criteria you input, the more you are narrowing your search, each option you select must be linked to the Lead or your results will be zero and you could be missing out on an opportunity. Use just one keyword to find what you are looking for, if there are too many results, add another option to reduce the results. Even better, if you have a reference number, just the reference number is required to find the Project Lead you are looking for, no other criteria required, the Project reference number is a unique number assigned to that Lead.
Updates you might have missed
Regularly do a search for projects you might have missed that have been recently updated. Using minimal search criteria, for example, only select projects, the industry you interested in, and the region (status as well if there is only a specific status you want to deal with) and click on the search button, the search will be populated with the Projects that have recently been updated with the most recent at the top….try it, you might find something you missed, then monitor it so you don’t miss anything else.
The Researchers are a dedicated Team eager to source new Projects, update the existing Projects on the site, and to assist you with any information that you need.
To receive the best and relevant prices for your tender, take into consideration the following:
When Creating the L2Q Bill Request:
Ensure that the Vendors / Subcontractors are given enough time to price the RFQ, too short a lead time and they will be unable to submit a price.
Provide a start date, as this will determine whether their schedule will allow them to price.
Provide an accurate location (physical address or GPS co-ordinates) where the work will take place.
Provide as much information as possible, i.e., drawings or scope of works, etc.
When Sending out the RFQ’s:
Read the description of the company before selecting, as some companies might only do a specific part of a trade and it might not be the work that needs to be priced.
Select the companies that service the applicable region and send them to a select list.
Only send to one contact in the same company, as selecting multiple contacts in the same company may cause confusion.
After RFQ’s have been sent:
Respond to queries that may be sent to you from the Vendors / Subcontractors.
By following the steps above, you should receive a spread of prices to assist in compiling your tender, and as always, the L2Q Department is available for assistance and will assist in following up on prices still required.
The question I get asked the most being a Projects researcher is… ‘What are Projects all about?‘.
It is early days in 2018 and my understanding levels are still rebooting after the holidays. I thought I would try and provide an explanation that may be a little tongue in cheek and also help people remember easily what Projects are all about. So, in my analogy, I decided to do a comparison between Projects and Fishing (in my head this means only fly fishing, but you can use most fishing for this analogy).
Projects vs Fishing
What happens in a Project? Well, we follow the full life cycle of the Project (think of it like your life, from birth until your eventual end). Now a Project can be broken into a few defining stages, which is how we put our information into groups to make it easier to follow, understand and find your best area of benefit from a business perspective. So without further adieu, here are the various stages broken down for your ease of reference.
This consists of the appointing of the Client or Developer, Feasibility study, acquiring of funding and Request for Proposals (RFP).
Your mind starts hatching a plan for getting away and going fishing. You are looking at your bank balance and wondering if this is a feasible decision.
Here the basic design is conceived along with the geotechnical study, EIA process, Town Planning and appointment of Professionals who will carry out these and other duties.
You begin to look at the calendar and note when the public holidays are, what the weather is expected to be at the time (we all know how that effects fishing), the distance needed to travel and the people that will be involved in this trip.
If you want to take a look at the other services we provide, you can take a look at ‘Snoop our Services‘.
How many fish are you planning to catch this year? Which of those fish will keep your Business in the black? Maybe taking a look at our Project service will help your Business and get you out fishing more often. If you are interested, pop me a comment on the Blog with your mail address or mail me at CarmenB@L2B.co.za and I will be sure to be in contact with you.
If you are looking to study to become a Facilities Manager, then I imagine you already know what might be involved. If not, please see below:
What is a Facilities Manager?
A facilities manager is the ultimate organiser, making sure that a workplace meets the needs of employees by managing all of the required services.
A Facilities Manager will be responsible for the management of services and processes that support the core business of an organisation and ensures that an organisation has the most suitable working environment for its employees and their activities.
This is a diverse field with a range of responsibilities, which are dependent on the structure and size of the organisation.
Facilities managers are involved in both strategic planning and day-to-day operations, particularly in relation to buildings and premises. Likely areas of responsibility include:
• building and grounds maintenance;
• catering and vending;
• health and safety;
• procurement and contract management;
• space management;
• utilities and communications infrastructure.
The duties will probably vary depending on the nature of the organisation, but will generally focus on using best business practice to improve efficiency, by reducing operating costs while increasing productivity. A facilities manager can be employed in all sectors and industries and the diversity of the work is reflected in the range of job titles, for example, operations, estates, technical services, asset or property manager.
I’m sure the end result when deciding to study to become a Facilities Manager, is to be employed as such and have some idea of the competitiveness of the salary. Obviously, this would depend on your experience and the organisation you end up working for. According to Payscale Human Capital: “Facilities Manager Salary (South Africa): A Facilities Manager earns an average salary of R357,994 per year. Pay for this job rises steadily for more experienced workers, but goes down significantly for the few employees with more than 20 years’ experience. Most people with this job move on to other positions after 20 years in this career.” Let me reiterate, this a statistical average that takes all manner of different variables into account.
The next question is, are there opportunities for Facilities Managers out there? When doing my research, I found any number of vacancies advertised on any number of advertising sites. The job descriptions varied from company to company, as would be expected. Duties ranged from budgeting and routine site inspections to managing staff and getting your hands dirty, with handyman skills and qualifications. The remuneration offered ranged from R16,000.00 a month to R30 000.00; often dependent on qualifications, experience and the extent of the duties required.
It’s at this time of the year, that I see a lot more Learnerships and Bursaries being advertised in the media. However, when looking specifically for “Facilities Management”, I can’t say any jumped out at me. Due to the diverse and varied nature of the job, I can’t imagine it’s as clear-cut as some professions. Based on the variety of formal qualifications required/requested and the heavy lean on actual experience; Facilities Management definitely requires adaptability and a
diverse skill set.
I did find courses for Facilities Management offered by a variety of educational entities, namely:
It goes without saying that when you decide to study, you ensure that you are studying with a reputable and qualified organisation.
The South African Facilities Management Association (SAFMA) recognises the need for training within the industry and offers endorsements for reputable training providers. Please see http://www.safma.co.za/Training
Facilities Management is as diverse and varied as the organisations that require it. And with the right qualification and experience, you can find the right fit.
I started working at Leads 2 Business in February 2005, and have served as Head of Department of Daily Tenders from 2007 until the present. I oversee both the Daily Tenders South Africa and Africa Departments.
Sometimes you have to start at the end to get to the beginning.
I have always found that worked better for me. Like anything worth it, there is a price to pay. So I wanted you to know from the start what most people would tell you at the end. You can have the Open Quotes subscription for R60 per month (which is the equivalent of two double cappuccinos a month).
Stick around and let me tell you three fundamental steps to finding and getting more construction work. Yes, I am talking Tenders, RFQ’s, Bill extracts and finding Awards. All that good stuff. So here we go….
If you are in our Construction directory, you may well receive RFQ’s from Buyers when they are Tendering. You can price back via email, fax (does that even still exist??) or do it online and gain a host of other benefits.
Aside from the benefits in the abovementioned picture, you can access Drawings, Specifications, and Bill extracts. You also have our handy calculator to add your rates when pricing online with the ability to stipulate whether labour is included in pricing. You can add comments to the Buyer as well as attach additional documents if you wish.
When you are in your account, your pricing is only visible to you, so what you price is confidential but still available 24/7 online via your secure password. Pretty neat hey? This means you can pretty much price anywhere quickly and efficiently and beat the deadlines, leaving you with extra time to get life done.
Think of all the trees you are saving too! No need to piles of paper that are easily blown away by the aircon in Summer.
A screenshot from behind the scenes gives you a bit of insight into your future pricing platform.
Got it? Step one – Check!
Be in the Know
You heard it here first!
The power is in your hands. Now you can be like the Batman, Spiderman or Hulk of finding new business opportunities. You have an area on your Dashboard reflecting the most recent Bills that are being priced by Buyers that match your trades. From here you can price online, download the Bill and Drawings/Specifications too. Or if you are not keen, delete the opportunity from your Bills being priced Dashboard. You can use this to your advantage by proactively pricing to these Buyers to gain new work that you may not even have known about previously. You can also contact them and network. Let them know who you are and what your Company provides. It’s no longer passive marketing, but an active approach. All laid on a silver platter before you. Go get em, Tiger!
Got it? Step two – Check!
Knowledge is Power
The Awards section. Yes indeed. Knowing who you can approach is all important. Now not only do you know that, but you can send your prices directly to them! Exactly. The Power is once again in your very eager and proactive hands. To price, all you have to do is identify which award matches what you can provide and click on it. You will recognise the distinctive pricing pages along with the options to insert your T&C’s, notes and documents you may need to send.
Funnily, as knowledge goes, it really isn’t all that difficult or complicated. It basically comes down to converting opportunities. Who better than to do it than you? The one who has the experience, passion and drive to succeed. So take the opportunities and run with them. Run Forest Run! Go get those business opportunities and lock them in.
Like I said at the start, sometimes it is easier to start at the end. You can have this all for R60 per month fee.
If you are keen to find out more, you can fill in the form below and we will contact you. Easy Peasy 🙂