Quick Fact – What is an API?

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What exactly is an API? You make mention of this at a dinner party and you are likely to hear a pin drop! This is strongly contrasted in tech circles and management meetings where APIs are valuable and possess a positive impact for businesses. So, what is the real definition of an API?

An API stands for Application Programming Interface.

An API is a software intermediary that allows two applications to talk to each other. Think of the API as a messenger that delivers your request to the provider that you’re requesting it from. Then it delivers the reply back to you. What is important about this process is that the API defines functionalities that are independent of their respective implementations. This allows those implementations and definitions to vary without compromising each other.

For more information check out our Pricing Page and check out our Infographic later this month for more on Advertising on L2B.


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About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

L2B Opportunities created in the last 30 Days – September 2021

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Our comprehensive, online, resource platform delivers daily leads to help you make informed business decisions. Find construction Tenders and Projects within the building, infrastructure, mining, and industrial sectors. Opportunities are researched throughout South Africa and Africa. We put new business prospect leads within your reach.

Leads 2 Business Opportunities we have created in the last 30 Days: for more information check out our Pricing Page.


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About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

How To: View Sent Advisories

View this quick video tutorial from The How-To Series – How To: View Sent Advisories History.

(Duration 59 seconds)

Sent Advisories is a copy of Advisory Emails verbatim at the time they are generated/sent and is available via the Sent Advisories link on your Subscriber profile

Do you have a ‘How To’ you’d like us to cover? Leave a comment and let us know.

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About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

Infographic: How to make the most of our Tenders?

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Get tender opportunities for your business through our extensive resource of online tender notices.

Leads 2 Business provides a cost-effective and time-saving solution that is available to you without the overhead of a research team or subscriptions to multiple tender resources. Our scalable subscription packages mean that whether you are starting out small or an industry giant, we have a solution that suits the scope of your business needs.
View our infographic on How to make the most of our Tenders and Subscribe today to take advantage of all the benefits.

 


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About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

5 Reasons to Subscribe to L2B Today

View 5 Reasons to Subscribe to Leads 2 Business on our Blog.

For more information check out our Pricing Page and check out our Infographic next week on How to make the most of our Tenders.


To view more Articles, please visit our Leads 2 Business Blog.
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About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

L2B Opportunities created in the last 30 Days – August 2021

posted in: General 0

Our comprehensive, online, resource platform delivers daily leads to help you make informed business decisions. Find construction Tenders and Projects within the building, infrastructure, mining, and industrial sectors. Opportunities are researched throughout South Africa and Africa. We put new business prospect leads within your reach.

Leads 2 Business Opportunities we have created in the last 30 Days: for more information check out our Pricing Page.


To view more Articles, please visit our Leads 2 Business Blog.
If you are interested in becoming one of our subscribers, please visit Leads 2 Business.
To view notes with screenshots on how to use our website, please visit Leads 2 Business Wiki.

 

 

About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

Staff Spotlight: Sasha Anderson

SA STAFF SPOTLIGHT - doc (1)

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About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

Make the Most of Advertising

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There are banners everywhere! Every time we visit a website, we see them.

As a marketing tool, banner ads clearly have power. Our goal is to intensify your business’ future growth. No matter how big or small your company is, the difference between a poor banner design and a great one can really put your ROI and site traffic through the roof. It’s vital to make sure your banner stands out.

What are the best ways to build a banner that maximizes click-throughs?

If you want to generate more clicks from your advert, consider incorporating some of these tactics.

Prompting: A good advert will perform better if it contains words that trigger a response from the user. Words such as “Click Here”, “Click to Visit”, and “Visit Now! “, for example.” may increase the chance of click-throughs.

Urgency: The information on your site must seem more important to visitors than the website they’re currently viewing for them to click on your banner. Use phrases such as “Hurry!” to create a sense of urgency.“Only while stock lasts” and “For a limited time only!”The banner should be clear and simple. Ensure your banner space is optimized with click-through elements. Make sure your banners entice users to click and your Web site provides information about your products and services, not the reverse!

Formats: Color schemes for banners are very important. Especially if you are using animation, keep your colour scheme consistent. It is best to highlight keywords with complementary colours that grab the user’s attention.

Target Audience: The audience targeted by our site already has a construction background. Consider what the audience is familiar with, interested in, and likely to click on.

Security: Microsoft has implemented security features in Outlook that prevent .gif animations from repeatedly looping through all frames. Therefore, it is necessary for all relevant information to display in the first frame. Keep in mind that banners lose effectiveness after a while, so you should keep creating new ones every few months.


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About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

Infographic: Advertising

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Are you looking for an Advertising option that will aim your business at the right industries? View our infographic on L2B Advertising and Subscribe today to take advantage of all the benefits.

 


To view more Articles, please visit our Leads 2 Business Blog.
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To view notes with screenshots on how to use our website, please visit Leads 2 Business Wiki.

About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

Quick Fact Advertising – August 2021

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Did you know we offer an Advertising Subscription option?

For more information check out our Pricing Page and check out our Infographic later this month for more on Advertising on L2B.

 


To view more Articles, please visit our Leads 2 Business Blog.
If you are interested in becoming one of our subscribers, please visit Leads 2 Business.
To view notes with screenshots on how to use our website, please visit Leads 2 Business Wiki.

 

 

About Sasha Anderson

Millennial Mom + wife living the hash-tag life. Remember: If You Fail - Fail Forward

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